Background image by lightwizard
An amazing Melbourne based sculpter/image maker. Support artists as they are doing it tough atm and they make life so much richer.
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Comments via the comments Chat
★ Central Node Concept
- Central node diagram
- Google + search
- 8 connections
- Social media
✩ Intro to social media platforms
- Content + Conversation (people + algorithm + AI)
- Resources are limited
- Conversation vs broadcast
- Automation vs custom publishing
- Pay to use
- You don’t own it
- No experts – learning – opportunities for savvy –
- Early adaptor vs cheap paint
- Track
✩ Choosing your social media platforms
- What platforms do your audience use
- How do they use their platforms – insta party example
- How do influencers use it – Gary Vee – James Tuckerman (commercial sources for NFP) DMA – Semipermanent
- Marigold example – recipes pinterest
- What works for your content
- Keen vollunteers and/or access to influencers
- Social Media Statistics for Australia
- Sensis Social Media Report
✩ ✩ ★ 10 minute break ★ ✩ ✩
✩Assets Plan – Tech Stack
- Tech Stack
- Working in volunteer teams/consensus/skills
- Renegade and DIY assets
- FLAC
✩ Website planning – Brief
- Do not continue without a brief – don’t brief without clear goals (strategy)
- Lost in communication
- Complexities and blowouts
- Visiting a doctor vs Remember it is called a brief
- Technical (functionality)
- Style (design, communication)
- Dvize brief
✩ Prototyping
- (the user journey)
- Live on Divi (WordPress and Divi theme)
- Faster tech and solo lead + responsive
- Examples on desktop
✩ Agile
- Go fast – it is not final
- Test and refine
✩ Defining ongoing roles and tasks
- Boundaries + mental health
- Plan to scale (conversation / content)
- Recruit vollies or funding for paid positions
- Identify gaps for prioritisation
- FLAC PDF / FOE
✩ Building online community
- Culture – guidelines – roles
- Community manager(s)
- Seeding
- Manage trolls – policy – flac example
- Empowering brand advocates
